According to "Daily Mail", Magic Leap plans to sell an AR smart glasses this year, starting at 1,000 pounds. Magic Leap, a startup that owns tech giants such as Google, said they are developing multiple versions of smart glasses in different sizes and configurations. Magic Leap has said it expects smart glasses to go on sale this year at a price similar to the iPhone X, priced at £ 1,000.
Magic Leap One is the Magic Leap smart glasses "Developer Edition", is expected to be available later this year. The news was disclosed by Rony Abovitz, Magic Leap chief executive, at a media conference this week in Huntington Beach, California, USA. Magic Leap is planning to develop multiple versions of augmented reality glasses for consumers and professionals at different levels.
The Daily Mail said Magic Leap One is essentially a mid-range product in the Magic Leap product line. Abovitz said at this meeting that they will introduce some products that are higher and lower in price. This means that Magic Leap will have more high-end products for the super-professional, and then we will have a mass-market product as well.
Magic Leap also announced the details of the partnership with the NBA and the endorsement video of former NBA player Shaquille O'Neal. O'Neal appears to wear the largest yet-released Magic Leap Smart VR Glasses. O'Neal pointed to a table and said, "I watched a basketball game here, and it was the most surprising thing."
Earlier media reports said the price of Magic Leap One may be close to 1,500 pounds to 2,000 pounds. Microsoft Augmented Reality Heads HoloLens Developer Edition is currently priced at 3,000 pounds. Magic Leap discloses its AR glasses in December 2017. It comes in two sizes, the parts can be customized to make it more suitable for user's face. Magic Leap AR smart glasses include three parts: Lightwear glasses, Lightpack computing platform, and the Control handle.
According to Magic Leap, Lightwear glasses use Digital Lightfield technology. The digital light field mixes with natural light to create a more lifelike object. This advanced technology allows our brains to handle digital objects as if they were objects in the real world, making smart glasses suitable for prolonged use. Magic Leap said it will launch a developer portal in early 2018 to provide developers with resources to help them take full advantage of the platform.
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